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Best Practices For Building Your Facebook App… Brands listen up.
The Sociable blog posted a good article listing some best practices in Facebook application development. Considering 400,000 applications are already scheduled on Facebook. And not all applications...
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50 of the Most Powerful and Influential Women in Social Media
In every industry there are a few people who are unarguably outstanding at what they do. In addition to that, they are typically charismatic, energetic, and creative. In an effort to find some of...
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20 Fantastic Free iPhone Apps for Moms (and Dads)
It’s hard to believe that a little device that’s the size of your hand can actually help parents become more organized, time-efficient, knowledgeable, even relaxed. However, that’s the beauty of an...
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Want to join social media Moms in a Virtual Viewing Party or a House Party?
Remember the old days of Oscar parties and Tupperware parties? Now Moms can get together with Virtual Viewing Parties. Enabled by social media and technology, companies are creating these parties to...
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Should brands want Mommy bloggers to have a Code of Ethics?
As a result of the recent FTC rules regarding bloggers, there’s been quite the debate going on in the blogosphere about rules, regulations and disclosure. Should Mommy bloggers have a code of ethics?...
View ArticleBranded Apps: Best Practices
Spotlight Presentation — From Content to Commerce: Branded Apps On December 10, 2009 I spoke at the digiday:APPS conference in Los Angeles. This is the presentation I made discussing best practices...
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Mary Kay Study on the Ten Things Women Want…Number 9 is social media.
Mary Kay released a global study they conducted on the top things women want. The study released in July covered women’s thoughts from the U.S., Mexico, China, Russia, Brazil, Korea and Ukraine. The...
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Key Learnings in Online Video Viewing
Eyeblaster’s “Global Benchmark Report 2009” claimed that size mattered less than creative for online video ad success. But data from PointRoll and Accustream iMedia Research shows formats and sizes do...
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The Top 2009 Social Media Trends for Moms
Noa Gafni is a social media consultant with a focus on women and Gen Y. She authors Webutantes, a blog about Internet trends impacting women. Twitter Twitter (Twitter) was the social media success of...
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99 most useful Social Media Blog posts of 2009
Last week Adam Vincenzini published a terrific list of Social Media blog posts from 2009. Looking through this list, I started thinking about how much has happened over the last year in the world of...
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Opportunities for brands to reach Moms through social media
Opportunities for brands to reach Moms through social media Use technology and develop tools she can actually use. Does this mean go out and develop a plethora of applications online and mobile? Yes,...
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